Privacy & Personal Data Protection Policy

We put great importance on the privacy of our customers. Therefore, we collect and use personally identifiable information only as specified below.

Safeguarding your personal data is a reflection of the trust you place in us, and we have always prioritized this. As such, we will only use certain personal data, such as your name and other relevant information, in accordance with our established data protection policies. We will collect data only when necessary and only to the extent required for our business transactions with you.

This is the Personal Data Protection Policy for us (the “Privacy Policy”), and the purpose of this document is to inform you of how the Website manages, collects, uses, and discloses your personal data in compliance with Thailand’s Personal Data Protection Act (“the Act”).

By providing us with your information, or by registering as a customer on our Website to purchase, view, or otherwise access any of the products or services we offer (collectively referred to as the “Products and Services”), you acknowledge and consent to the Website (including affiliated companies and business units) (collectively, the “Companies”) and their agents and/or representatives collecting, using, disclosing, and sharing your personal data within these Companies. Additionally, the disclosure of such personal data may extend to authorized service providers and related third parties, as outlined in this Privacy Policy.

This Privacy Policy supplements but does not replace any other consent you may have previously provided to the Website regarding your personal data.

The Website may update this Privacy Policy to ensure alignment with industry trends and/or changes in legal or regulatory requirements. Subject to your legal rights, you agree to be bound by the terms of the Privacy Policy as amended from time to time.

Personal Data

In this Privacy Policy, “personal data” refers to any information, whether true or not, about an individual who can be identified (a) from that information, or (b) from that information and other data that we have or may have access to, including records that may be updated from time to time.

Examples of personal data that you may provide to us include your name, passport number or other identification numbers, phone numbers, mailing address, email address, network data, and other information about you or any other individual that you provide in any form of interaction with us.

Collection of Personal Data

The Website collects personal data either directly from you, from your authorized representatives (such as those you have permitted or correctly identified to act on your behalf), from third parties, or from publicly available sources, or through the use of our Website, as outlined below:

1. xxx
2. xxx
3. xxx
4. xxx
5. When you submit forms to register as a customer on our Website or other forms related to our Products or Services.
6. When you contact our customer service team, for example, via phone, mail, face-to-face meetings, Line, or email.
7. When you use certain services on our Website or mobile applications, including creating online accounts with us.
8. When you request that we contact you or be included in email or mailing lists.
9. When you respond to our promotions, programs, or requests for additional personal data.
10. When you interact with our marketing representatives or customer service team.
11. When we receive references from business partners and third parties, such as when you have been referred to us.
12. When you submit your personal data to us for any other reason.

When browsing our Website, you generally do so anonymously. However, please refer to the section on cookies for more details. If you provide personal data about others to us (e.g., information about your spouse, children, parents, and/or employees), by doing so, you confirm that you have obtained their consent to disclose their personal data to us for relevant purposes.

You should ensure that the personal data you provide to us is complete, accurate, and true. Failure to do so may result in our inability to provide the Products and Services you have requested.

Purposes for Collecting, Using, and Disclosing Personal Data

The Website collects, uses, and discloses your personal data for the following purposes:

1. xxx
2. Responding to your queries and requests.
3. Managing the operations and business of the Website, including complying with internal policies and procedures.
4. Facilitating business asset transactions (which may extend to mergers, acquisitions, or the sale of assets) involving the Companies.
5. Matching any personal data held about you for any of the purposes listed herein.
6. Handling complaints and managing requests and inquiries.
7. Preventing, detecting, and investigating crimes, including analyzing and managing commercial risks.
8. Issuing announcements and providing responses via media channels.
9. Monitoring and recording telephone and face-to-face interactions with customers for quality assurance, staff training, performance evaluation, and identity verification purposes.
10. Conducting promotional activities.
11. Complying with legal obligations (including but not limited to obtaining legal advice and resolving disputes).
12. Conducting investigations relating to disputes, billing, or fraud.
13. Complying with any laws, regulations, codes of conduct, or guidelines issued by regulatory or legal authorities applicable to the Website (including responding to regulatory complaints, disclosing to regulatory bodies, and conducting audits and investigations).
14. Any other purposes reasonably related to the above.

Where applicable under the Act:

a. The Website may collect, use, and disclose your personal data for “Additional Purposes” as follows:

1. Analysis and tracking.
2. Conducting market research and surveys to better understand customer preferences and to develop marketing campaigns.
3. Providing additional Products, Services, and benefits, including promotions, membership benefits, and loyalty programs.
4. Matching personal data with other information to improve service delivery and marketing strategies.
5. Managing marketing campaigns, contests, and promotions.
6. Communicating with you about promotions and special offers.
7. Conducting corporate social responsibility (CSR) activities.
8. Any other purposes reasonably related to the above.

b. The Website may also collect, use, and disclose your personal data for “Approved Partner Purposes” such as:

1. Conducting market research to better understand customer needs and developing marketing programs with our preferred partners.
2. Matching personal data with other information for services and product offerings by our partners.
3. Managing contests, competitions, and marketing campaigns related to our partners’ products and services.
4. Communicating with you about special offers from our partners.
5. Any other purposes reasonably related to the above.

Additionally, the Website may share your personal data with third-party vendors or service providers for the purposes of marketing and promotions offered by our partners.

Governing Law

This Privacy Policy, as well as your use of this Website, shall be governed by the laws of Thailand.